Wednesday, January 09, 2008

Apple Lowering iTunes Prices in UK

Apple announced today that it would be standardizing iTunes music pricing in Europe. As a result, it will lower prices it charges for music in its UK iTunes store to match the pricing across the rest of Europe.Apple currently charges more for downloads in the UK due to the higher cost of wholesale licensing.

read more | digg story

4 comments:

I am a lover of children's literature said...

The European Union should be going after the music companies, not Apple or iTunes. But that is the government for you.... don't have a clue as to what is really going on!

Jensonb said...

Huzzah! At last I can pay similar prices to my fellow Europeans. This is extremely important for me. I buy virtually all my music on iTunes now. Those extra pennies will add up over time.

fixyourthinking said...

JensonB ...

I was able to confirm that Apple will be taking a loss on almost every UK track sold until renegotiations come along in 6 months.

Jensonb said...

Those record companies are crooks. I think it's great of Apple to do that.